Oolka

Oolka is building India's first agentic AI credit management platform. The product helps users track, understand, and improve their credit health using AI agents that identify credit issues, suggest personalised improvements, and manage loan EMI payments with cashback rewards for on-time repayments. Oolka's AI agents are designed as smart financial companions, moving beyond single-transaction tools to guide users through their entire financial journey. The platform has grown rapidly: as of late 2025, it was used by nearly 2 million people and had processed more than ₹100 crore in repayments, nearing $1 million in annual recurring revenue. It has since scaled to over 6 million users with partnerships across Yes Bank, IDFC Bank, AU Small Finance Bank, Muthoot Finance, and InCred. Oolka was founded in 2024 by Utkrishta Kumar, former Chief Experience Officer at Meesho. The company raised $7 million in seed funding in September 2025 led by Lightspeed and Z47, followed by a $14 million Series A led by Accel India in April 2026, taking total funding to around $21 million. Meesho co-founders Vidit Aatrey and Sanjeev Barnwal are among the angel investors. India has over 400 million people without formal credit history. Traditional credit scoring leaves them invisible to lenders. Oolka is building the AI layer that makes them legible, and gives them the tools to actively improve their financial standing, not just observe it.